Address

Horton Outdoor
162 W. Main Street Suite 101
Cartersville, GA 30120

Office Hours

Mon – Thur 8:30 – 5:00
Fri - 8:30-4pm
Sat & Sun – Closed

LAND OWNERS

Do you own property that is adjacent to a busy Interstate, Highway, or City Street?

 

Land Owners, maximize your property’s income!

Do you own property that is adjacent to a busy Interstate, Highway, or City Street?
If so, how would you like to make effortless, guaranteed income?
By allowing Horton Outdoor to expand our rapidly growing billboard company onto your property will create the following benefits for you as a landowner:

  • Monthly or Annual Payments, Risk-Free

  • An Immediate increase in your property’s value

  • Additional security from billboard lighting

  • Be a part in helping local businesses become more profitable

It’s not too good to be true. We just want to rent a 4 foot piece of your property and place it completely out of the way of all driveways, parking, and business signage. If you are curious, please let us know and we are more than willing to get you in touch with any of our current landowners for a reference and questions.

It’s that simple! We are flexible and do what fits your needs best. If you want monthly payments, we will structure the land lease in that manner. If you choose to want a lump sum up front by selling us a billboard easement, we can do that too. What’s the harm in seeing if your property qualifies?

Please contact us to see if your property qualifies with the Department of Transportation for an outdoor advertising permit.

 

What happens next if I decide to lease my land for billboard space?
  • Advantages to Easement PurchaseSurvey the site to determine the best positions for the panel(s).
  • Where necessary obtain planning/advertising consent or change of use.
  • Source, design, install and pay for all advertising panels to be installed.
  • Maintain them, so they always look neat and tidy.
How will I receive my lease payments?
Pay either a proportion of revenues to you each quarter as a commission or a fixed guarantee if you’d prefer.
What are the advantages to an Easement Purchase?
  • Survey the site to determine the best positions for the panel(s).
  • Where necessary obtain planning/advertising consent or change of use.
  • Source, design, install and pay for all advertising panels to be installed.
  • Maintain them, so they always look neat and tidy.

Maximizing your property's income start here!

Lease or Sale

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Frequently Asked Billboard Questions

How do billboards compare to other types of advertising?
A. Billboards in most cases cost far less than other forms of traditional advertising but offer you a greater reach. Remember you can’t turn off, turn over or pause a billboard. It’s huge, unmissable, and on display 24/7 x 365 – now that’s reach. Not only that, but only television advertising can offer better brand-retention. Billboards are far better than radio, newspapers, magazines and even online for having your message remembered.
Aren’t billboards expensive?
A. Billboards aren’t as expensive as you might think, it’s a bit of a myth that smaller businesses can’t afford them and with the likes of Coca-Cola and BMW advertising it’s easy to think they must be really expensive. Wrong. Big brands use outdoor advertising because they know it works. Advertising on a giant 12 x 52' billboard can be as little as $40 per day. At Horton Outdoor, we believe high-end outdoor advertising should be available to every business no matter how big or small.
Will you help me design my billboard?
A. We have our own in-house design studio so we can help with your artwork and design needs no matter what you are looking for. We always try to advise you on the look of your advert whether you use our services or not because we want you to get maximum exposure from your booking. We have years of experience in designing great adverts so talk to us about how you can really make an impact.
What should I say on my billboard?

A. As with many things, keep it simple – less is more. You are trying to sell your goods or services, so don’t confuse the viewer or make it so complicated no one gets it. Remember that in most cases passers-by only have a few seconds to take in your advert, so you need to make it punchy, clean and easy to understand. Stay away from using too much copy (text) and remember, no one reads the small print, especially on a billboard! There are a few simple rules that you should try to stick to when thinking about what to say:

  1. Who are you (brand logo/name) contact details – phone or web
  2. What are you selling or trying to promote
  3. When and where is it happening, or where can they find your business
  4. That’s really it, less is more and if you can direct people elsewhere to get more info even better.

Schedule A Meet -or- Ask a Question

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